Thursday, 3 March 2011

The life of a designer - 3 seasons in one day

We are still in the middle of the deliveries for Summer 11. India is so very late this season, later than ever (and planning never was one of their primary skills...). One of the reasons for the delay is the fact that it was really cold in January, and there the buildings are not heated, so all the tailors stayed away from the factories. Now it is moist and rainy there, and the Z6530 petticoats with dip dyeing are ready, but need a few extra days to dry. No heating/drying rooms there either....

What can you do about that? Right, nothing...

Also we are still selling the Winter 2011 collection, and the production will start soon. So now I have to check the specsheets, decide what orders to give to which factory...

And then I have started designing for the S12 collection. The theme? Is still a secret, but it will be really nice and colourful like we want in summer seasons.

What made me most happy today? The picture of the shirt which we specially developed for the LoFff Africa drawing contest. Every month we give away these shirts to the best contestants... here it is.

 
Only available for the girls who enter the competition.
And yes... we have chosen the winner of February. Her name is Anouk, and she is 7 years old. And this is her, in her new LoFff outfit, and the beautiful drawing she made of this.
 
 

This kind of picture makes me happy...

Jo.

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